Wednesday, January 17, 2018
Video content is vital
to engage with online customers. Video is a great channel to explain unique
tech and design features that aren’t necessarily common knowledge or visible. Design
features are often the tipping point for a customer to click the ‘Buy Now’
button, lifting your product above the competition. The challenge for our
in-house team is to make the content both engaging and informative.
Our video department, Motion, strategically plan every
animation to keep videos short and educational whilst informing the customer of
all the benefits in one place. This eliminates the need for further information
searching, retaining the viewer’s attention and more importantly their
A recent project has seen us complete a range of such CGI
animations that does just that for Hisense, simply explaining their high-tech fridges
and TV’s in a way the customer can relate to. These CG videos show that not all
fridges are made equal - therefore giving the customer a more informed choice
and confidence in the brand and product.
Tuesday, November 7, 2017
Visions Motion department creates video content that sells. Our
creative team of art directors, videographers and CGI animators work together
across multiple disciplines to produce informative and instructional videos
suitable for web, instore and social media.
This latest animation had to answer two specific briefs. The first was
to work with and without sound to be an informative selling tool to be shown in
store to trade and public. The second use is social media, illustrating brand
style with instructional use. Our project manager worked closely with the
client to present the story board, gain product knowledge and coordinate Set
Vision’s in-house team.
Our Motion graphic designs are crucial to momentum and timing of this
informative video - key straplines are strategically timed illustrating primary
benefits of the product. The animated CGI video was designed to be easily
adapted. By updating the product and key strap lines to fit similar items in
the product line we have created a cost-effective solution for our client.
To find out more about out Motion services visit our showreel. For our latest portfolio releases visit our portfolio site.
Tuesday, May 23, 2017
Our video department ‘Motion’
creates fantastic video content for instore use and marketing. Launching a new range of kitchen doors,
our long-standing client needed the product video turning around quickly. Our creative team utilised new CGI images our
Pix team created and combined these with editorial video shot in the
photography studio and pre-shot location work.
This trend based video also called upon our styling
department, illustrating how the stylish grey gloss door is adaptable to
today’s modern lifestyle whilst fitting with Benchmarx’s brand identity.
Lastly, our editing team worked with the
content to create the upbeat promo film perfect for in-store use, marketing and
Wednesday, May 3, 2017
Strong visual content
is key to a successful marketing campaign. Whilst working with an international
engineering company our art directors were challenged to take a piece of highly
engineered product and visually illustrate the beauty of the product design.
As a visual content agency, our in house team took a
multi discipline approach. The conceptual
studio photography and the CGI animation tied in with the client’s brand
identity. The brief was very open which
our Art Directors relished! The combined
result has given the company both video and image content for in house publications,
branding material through to website and social media content.
Thursday, April 6, 2017
A simple way to increase your Google ranking and customer
engagement is to add video content to your website. Set Visions’ video department, Motion, is the answer and we
can help raise brand awareness and increase product profile. Video is a great marketing tool spanning
multiplatform use from engaging online social media content to educational
in store training.
This recent collaboration with Benchmarx Kitchens is an upbeat video demonstrating the thought process
behind fascia product design, whilst inspiring and educating. This video is part of a series of training
videos created for in store for Design Consultants and ready to be used online
across social media platforms.
The in-house creatives at Set
Visions developed the concept and production which sits within the clients’
brand guidelines and core message. The
production techniques combine motion graphics, CGI stills and location filming.
Take a look at our latest showreels to be inspired and see how Set Visions can help develop your digital
Thursday, March 23, 2017
Set Visions is taking
great strides in 2017 and launching our homepage is the highlight so far. Our
rebrand has been an invigorating experience, devising new websites for each
specialist service our creative imagery agency offers.
We produce outstanding
visual content for our clients to use across multiple marketing platforms. We shone the light on ourselves with all
concepts, renders and photography being produced in-house, it’s incredible to
have such a strong pool of talented staff to call upon who are passionate and
proud to create our strong visual content and brand identity.
We hope you’ve enjoyed
the journey as much as we have. Visit our homepage setvisions.co.uk and our family sites Capture, Pix, Motion,
Razor and Visualise and let us know your favourite!
Tuesday, January 17, 2017
Hi Joel Young here, the CGI Stylist at Set Vision and welcome to our next VLog entry!
month I’ve been looking at muted pastel hues which are
set to be seen in different trends across the world of interior design
for 2017, including the Terracotta and Desert Escape trends. These muted
pastel hues are great because they have a
natural base which allows them to work as a collective or as a basis
with a diverse
pop colour.Why not grab a brew and a biscuit, sit back and relax and enjoy our latest VLog!
Tuesday, January 10, 2017
In 2009 Set Visions embarked on an adventure into the world of CGI. We
created our brand “Pix”, which delivered undisputed photorealistic images. 8 years on and
we’re delivering incredibly emotive imagery using our Pix technology, CGI has
never looked so real, so lifestyle, so daylight.
Pix can also offer tremendous logistical benefits over traditional
photography, and using techniques we’ve honed over the years, we deliver
consistent quality and speed at the most competitive rates. Take a look at our
all new CGI website to see some of our latest work - prepare to be amazed! pix.setvisions.co.uk
Tuesday, December 13, 2016
Set Visions would like to wish you all an extremely Merry Christmas
and cheers to a fantastic New Year. We couldn’t resist using Huey, our studio
mascot, as the face of this year’s Christmas card in his very own CGI snow
We are hugely excited for 2017. The next instalment of our
Interior Trend Video Blog will kick us off in January, followed by the launch last
of our Set Visions websites, completing our rebrand.
Our offices will be closing on Friday 23rd of
December with the full team returning on Tuesday 3rd of January 2017. To keep
update with all the news and goings on at HQ simply add your details to our mailing list. We’re now off to embrace the Hygge lifestyle- Although,
we must remember; if we make CGI mince pies, we can’t eat them!
Tuesday, December 6, 2016
As the nation falls in love with the Danish
‘Hygge’ home movement - if you have not heard of it yet well you will now - after
all, Denmark was voted one of the happiest places to live, and with this
philosophy in life we totally agree.
In essence ‘Hygge’ means creating a cosy, homely, warm atmosphere whilst
enjoying the good things in life with good people around you. Sit back and take in our trending guide whilst
enjoying a warming cup of tea, the perfect Scandinavian way.
As the nights close in for these wintry months
it’s time to cozy up in thick, cable knit throws, add plenty of rustic charm
with baskets to store and accessorize - perfect for the cozy, rustic look.
Plenty of candles should adorn your ‘Hygge’ home,
creating a warm friendly feel. Lanterns are perfect, style them up in sizes to
create depth. Mix woods and chromes to get a modern/rustic feel.
The living room is a social space that welcomes
the family and friends in for an evening of relaxation and quality times. It’s
key to echo that friendly feel with layered up cushions and throws for guests
to snuggle up on the sofa. Create a welcoming space with scented candles and a
good selection of coffee table books.
After an evening spent enjoying simple life
pleasures in your beautiful home, why not take a calming retreat to your
bedroom? Making this space ease you in
to rest with its deep atmospheric walls and subtle choice in lighting will
create a perfect space to snuggle up and read a book.