Monday, September 10, 2018
As a creative content agency, Set Visions collaborates with clients to deliver engaging imagery and video to support their marking needs. Digital Marketing is an increasingly important part of a brand’s strategy in a highly competitive online market that offers multiple platforms from YouTube to Twitter to Instagram and Snapchat to maximise a brand’s visual reach.
A recent project with Wickes kitchens saw us develop a number of marketing solutions for their new product offering. Their handleless kitchen ranges needed a style concept, imagery for brochure and video to build awareness. Our in-house team produced this exceptional content over a number of phases with our project managers working with key stakeholders via on online approval tool and face to face presentations.
The minimalist kitchens were designed to reflect the Intelliga True Handleless system with clean flowing lines and key statement style. CGI stills were produced ensuring the images were technically correct and satisfied to the visual guideline our Art Director set. Here’s the development of one of the ranges, Esker.
The CGI team then expanded the concept a step further and animated key elements to bring the kitchens to life. This new content was then edited with motion graphics to highlight key call outs to the customer. The result is a fantastic video resource that can easily be re-edited for specific audiences and platforms.
To see how our creative team can help you develop a brand voice, extend your customer reach and improve your Google rankings get in contact with the team on 01274 610600.