Showcasing brand videos on any platform is a great way to build
brand awareness and increase engagement. Product videos are particularly
beneficial to consumers when researching and comparing products.
A recent project has seen our video production team support
the launch of HiSense’s higher priced TVs into a competitive market. We
produced a series of video shorts that offer clear and a comprehensives
explanation of the product in an aspirational and relatable environment.
Our team led the art direction for the project, creating
detailed concept proposals to make sure the key demographic and target audience
was addressed. The skilled CGI Animation team translated the concept, producing
photorealistic CG animations that were edited in house.
This eye-catching content is now part of HiSense’s
collective marketing campaign, featuring on YouTube and major retail websites.
To see more of our product focused portfolio, visit
our portfolio site or contact the office @ sales@setvisions.co.uk for an informal conversation to see how our
production studio can help convert your online browsers into e-commerce
shoppers.
The IFA
is a global showcase for entertainment technology, industry research and
product launches. The event attracts
international attention and Set Visions were proud to be part of it.Roku, the global streaming platform, is launching America’s top selling
TV to the UK in conjunction with our CGI client, Hisense, who are the 4th
largest TV company in the world.By expanding
their presence in Europe and launching in the UK Hisense needs high quality
promotional material that’s adaptable to any platform.
Set Visions
was commissioned to create the promotional video highlighting the form and
function of the product.By using CG
animation our client took advantage of their existing assets, adapting their
existing material to create new and cost-effective content.As a long-standing client of ours, the
Hisense video was created efficiently and to brand guidelines.
With the
animation produced by the Set Visions team being personally requested by the
SEO to be shown at the Roku keynote speech, our team quickly provided the
specially edited version in the specific large scale output.
To see us
in action, scroll to 24:24 minutes in.The keynote speech was delivered at the IFA to industry experts
in the technology and entertainment field. As a team we are proud to be able to
contribute to a global event and the on going success of the brand.
Our video department ‘Motion’
creates fantastic video content for instore use and marketing. Launching a new range of kitchen doors,
our long-standing client needed the product video turning around quickly. Our creative team utilised new CGI images our
Pix team created and combined these with editorial video shot in the
photography studio and pre-shot location work.
This trend based video also called upon our styling
department, illustrating how the stylish grey gloss door is adaptable to
today’s modern lifestyle whilst fitting with Benchmarx’s brand identity.
Lastly, our editing team worked with the
content to create the upbeat promo film perfect for in-store use, marketing and
social media.
Set Visions is taking
great strides in 2017 and launching our homepage is the highlight so far. Our
rebrand has been an invigorating experience, devising new websites for each
specialist service our creative imagery agency offers.
We produce outstanding
visual content for our clients to use across multiple marketing platforms. We shone the light on ourselves with all
concepts, renders and photography being produced in-house, it’s incredible to
have such a strong pool of talented staff to call upon who are passionate and
proud to create our strong visual content and brand identity.
We hope you’ve enjoyed
the journey as much as we have. Visit our homepage setvisions.co.uk and our family sites Capture, Pix, Motion,
Razor and Visualise and let us know your favourite!
